With an Experience Operating System, You Can Treat Customers As Individuals

We’ve been talking for more than two decades about the “experience economy,” in which the companies that provide the best customer experience (not just the best products and services)  generate the most value for their customers and shareholders. Experiences become the currency that great companies give to their customers and employees.  Companies have spent billions of dollars trying to improve experiences […]

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It’s Not About AI – It’s About the Data

For most of us, 2020 has ushered in unwelcome chaos and uncertainty. Who would have guessed in early March that within days, personal decisions that were once mundane – like where, when and how to get groceries – would spur paralyzing anxiety. What was missing – and still is – is information and, in particular, […]

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