Want Innovation? Connect Design and Engineering (Second of a Multi-Part Series)

Steve Jobs said it best: “Design is how it works.”  We live in an exciting time, when digital products and services are remaking industries, business models and jobs. At the center of all this activity are two closely connected disciplines: design and engineering. But while engineering and design have long played a central role in developing […]

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How to “Be Digital”, when simply “Doing Digital” Isn’t Enough

“Doing” Digital Isn’t Enough You’d be hard-pressed to find an executive these days who doesn’t have a prepped response for, “What are you doing about digital?” But the term, “digital,” today means so many different things that it almost means nothing. Just about everyone is doing something: studying their user experience, launching a mobile application, building a […]

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