Collaboration Is Key to Unlocking the Power of AI (Part 3)
As the curtain opens on 2021, there’s plenty of uncertainty mixed in with the overall hope for a better year. Amid the unknown, however, one thing is sure: Artificial intelligence will play a major role in whatever the next 12 months may bring. Second, even as businesses and governments jostle for AI domination, those who […]
Read MoreEven Inexact Data Can Be Meaningful to AI – and Other COVID Lessons Learned (Part 1)
COVID-19 has turned our professional and personal lives upside down. But it’s also giving us a crash course in using artificial intelligence (AI) to predict and navigate an uncertain future. While there’s still a lot to learn, we believe so strongly in the potential for AI to lessen the social and economic impacts of COVID-19 […]
Read MoreIoT Data Intelligence: Creating the ‘Always-Aware’ Enterprise
As the world adapts to a new normal and braces for the next normal, businesses are increasingly dependent on all things digital. Pre-pandemic, organizations crafted Internet of Things (IoT) strategies in hopes of creating intelligent, data-driven products, operations and services — few of which reached widespread use. In the face of today’s challenges, businesses are […]
Read MoreIt’s Not About AI – It’s About the Data
For most of us, 2020 has ushered in unwelcome chaos and uncertainty. Who would have guessed in early March that within days, personal decisions that were once mundane – like where, when and how to get groceries – would spur paralyzing anxiety. What was missing – and still is – is information and, in particular, […]
Read MoreDifferentiate Your Brand with Empathy: What Insurance Marketers Need to Know
As insurers navigate the COVID-19 landscape, they’re taking aim at a kinder, gentler customer experience. The result is a new focus on empathy – and online channels are shaping up as the key platform for delivering it. It may sound counter-intuitive to convey empathy through digital channels, especially in insurance: an industry known for complex […]
Read MoreUsing Evolutionary AI to Deal with COVID-19 – And More
What if we had better models for prescribing solutions to catastrophic events when they occur, or even before they struck? As a society, we could address a severe food shortage or calculate the supplies needed to treat victims of an oncoming natural disaster. It would certainly improve the ability to sustain life as we know […]
Read MoreHow QA Can Help Banks Cash In On Fraud-Detecting AI
Artificial intelligence (AI) isn’t new to the banking and financial services industry. Trades are executed by a robo-advisor; digital assistants answer queries on fixed-deposit interest rates via natural language processing; and credit scores for loan processing are tabulated within minutes by machine-learning algorithms. But as banks apply AI to make more informed and split-second business decisions, […]
Read MoreMarrying Intimacy and Industrialization to Win the Experience War
For more than two decades, we’ve talked about how the experiences brands enable are the principal way they’ll compete in the market. Indeed, it was in 1998 when the Harvard Business Review published “Welcome to the Experience Economy” by Joe Pine and James Gilmore. The sad truth remains, though, that companies have not really moved […]
Read MoreAI & Data: Our Best Hope for Infectious Disease Prevention, Treatment, Mitigation & Cures
Great challenges require great tools. And in a world where a virus such as SARS-CoV-2 has had a huge global impact in just a matter of months, its complexity and speed require new methods for finding solutions. Advanced forms of artificial intelligence (AI) are already playing a critical role in our pandemic-fighting efforts, and they’re […]
Read MoreHow M&E Companies Can Beat Customer Churn
The number of streaming subscribers is surging amid the global shutdown. Yet customer churn is one of the direct-to-consumer industry’s harshest realities. It’s also new and uncertain territory for media and entertainment companies: As content producers, their job has been to attract audiences; as direct-to-consumer providers, it’s to keep them coming back. While there’s no […]
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