How Life Sciences Can Treat AI Regulatory Compliance
Artificial intelligence, particularly machine learning, encompasses a multifaceted set of technologies with many applications in the life sciences sector, such as cure research, diagnosis, and treatment, mitigation and prevention. Despite the vast potential of AI, the AI regulatory field is in full bloom in some places and merely bare branches elsewhere – depending on public […]
Read MoreDifferentiate Your Brand with Empathy: What Insurance Marketers Need to Know
As insurers navigate the COVID-19 landscape, they’re taking aim at a kinder, gentler customer experience. The result is a new focus on empathy – and online channels are shaping up as the key platform for delivering it. It may sound counter-intuitive to convey empathy through digital channels, especially in insurance: an industry known for complex […]
Read MoreAt Last, Intelligent Products Are Ready for Their B2B Moment
Creating intelligent products has long been a staple of consumer technology providers. Think no further than the Apple Watch and iPhone. But the concept has been slower to take root in the B2B technology sector among makers of semiconductor parts, enterprise software, digital marketplaces and platforms, to name a few. Now, two forces are uniting […]
Read MoreUsing Evolutionary AI to Deal with COVID-19 – And More
What if we had better models for prescribing solutions to catastrophic events when they occur, or even before they struck? As a society, we could address a severe food shortage or calculate the supplies needed to treat victims of an oncoming natural disaster. It would certainly improve the ability to sustain life as we know […]
Read MoreHow QA Can Help Banks Cash In On Fraud-Detecting AI
Artificial intelligence (AI) isn’t new to the banking and financial services industry. Trades are executed by a robo-advisor; digital assistants answer queries on fixed-deposit interest rates via natural language processing; and credit scores for loan processing are tabulated within minutes by machine-learning algorithms. But as banks apply AI to make more informed and split-second business decisions, […]
Read MoreMarrying Intimacy and Industrialization to Win the Experience War
For more than two decades, we’ve talked about how the experiences brands enable are the principal way they’ll compete in the market. Indeed, it was in 1998 when the Harvard Business Review published “Welcome to the Experience Economy” by Joe Pine and James Gilmore. The sad truth remains, though, that companies have not really moved […]
Read MoreAI & Data: Our Best Hope for Infectious Disease Prevention, Treatment, Mitigation & Cures
Great challenges require great tools. And in a world where a virus such as SARS-CoV-2 has had a huge global impact in just a matter of months, its complexity and speed require new methods for finding solutions. Advanced forms of artificial intelligence (AI) are already playing a critical role in our pandemic-fighting efforts, and they’re […]
Read MoreHow M&E Companies Can Beat Customer Churn
The number of streaming subscribers is surging amid the global shutdown. Yet customer churn is one of the direct-to-consumer industry’s harshest realities. It’s also new and uncertain territory for media and entertainment companies: As content producers, their job has been to attract audiences; as direct-to-consumer providers, it’s to keep them coming back. While there’s no […]
Read MoreThe Technology Rx to Tame the Virus Monster
The science fiction of yesterday seems like it’s becoming science fact today. Fans of Netflix’s Stranger Things will recall the Shadow Monster, who intended to kill everything and everyone on Earth by spreading a virus via humans. Sadly, as the ever-increasing incidents of pandemics over the last decade have shown, narratives such as the Shadow […]
Read MoreIntelligent Automation: A New Business Basic for Our Times
The success of businesses the world over pivots around cash flow. Cash moves into and out of the business, which supports the movement of products across the supply chain, and eventually into consumers’ hands. The COVID-19 pandemic has changed not only our basic understanding of Business 101 but also Life 101, from commuting to our […]
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