Beating the Next Pandemic with a Resilient New Healthcare Supply Chain

The U.S. healthcare supply chain has been caught off-guard by the impact of the novel coronavirus. Shortages have ranged from personal protective equipment (PPE) to pharmaceuticals to ICU beds in some cities. For instance, large healthcare supply distributors warned customers about historic back-order rates and low inventory. Several reportedly turned to allocation, or partial fulfillment, […]

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AI & Data: Our Best Hope for Infectious Disease Prevention, Treatment, Mitigation & Cures

Great challenges require great tools. And in a world where a virus such as SARS-CoV-2 has had a huge global impact in just a matter of months, its complexity and speed require new methods for finding solutions. Advanced forms of artificial intelligence (AI) are already playing a critical role in our pandemic-fighting efforts, and they’re […]

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How to Support Consumers During and After the Pandemic: Give them an Experience Stimulus

COVID-19 is still very much an evolving situation across the globe, with many uncertainties and “what-if” questions that have no answers. The only certainty is that consumer behaviors, attitudes and patterns are undergoing unprecedented change, triggered by anxiety, concern, dismay and doubt caused by both the pandemic itself and the onslaught of information, misinformation and […]

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Ad Ops Takes On a Universal Challenge: Finding New Ways to Work

There’s a big irony in media and entertainment. Behind the sleek, all-digital streaming experiences that viewers love to binge, there’s likely someone from ad ops manually entering the video advertising campaign orders on a keyboard or even sifting through a stack of paper orders. Welcome to advertising operations, the often unsung, undigitized hero that cable […]

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How Affinity Groups Elevate Us: Lessons from Self-Isolation

There’s nothing like solitude to make us appreciate camaraderie. That’s why, especially during the self-isolation imposed by the pandemic, affinity groups are so important. In addition to shared experiences, they let us lean into missions that transcend the isolation of COVID-19. At a time when we need it most, they elevate us. As I joined […]

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Truly Portable, Personal & Shareable Health Records Could Prevent Future Pandemics

Go forward in time with us for a few minutes. In late 2023, individuals in gateway cities around the U.S. begin to complain of flu-like symptoms at their monthly telehealth check-ins or when they visit drugstore-based clinics. Whether engaging virtually or in-person, patients authorize their caregivers to have immediate access to their longitudinal health records. […]

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How M&E Companies Can Beat Customer Churn

The number of streaming subscribers is surging amid the global shutdown. Yet customer churn is one of the direct-to-consumer industry’s harshest realities. It’s also new and uncertain territory for media and entertainment companies: As content producers, their job has been to attract audiences; as direct-to-consumer providers, it’s to keep them coming back. While there’s no […]

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Social Distancing Investments Made Now Will Continue Reaping Benefits Later

Even with social distancing restrictions easing in some parts of the world, much of the workforce will continue to work from home (WFH) for the foreseeable future. In some cases, employees may even continue to do so after the pandemic passes, drawn by flexible hours and the 10-yard commute. The problem is, traditional IT infrastructure […]

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Data, Privacy and the Health of Nations

Numerous governments around the world have started using citizen-generated data in their efforts to understand, and ultimately stop, the spread of the coronavirus. In China, a sophisticated cell phone-based “traffic light” system is being rolled out that indicates whether an infected person is clear to move around as normal, or should continue to self-isolate. In […]

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