Author

Badhrinath (Badhri) Krishnamoorthy is a Market Leader in Cognizant’s Communications, Media & Technology business segment. In this role, he leads transformative initiatives geared toward driving business growth and cultivating invaluable client and partner relationships. He holds a pivotal role in shaping the company's strategic direction within the communications, media and technology sectors. Badhri is dedicated to ensuring that Cognizant's expansive solutions portfolio is meticulously aligned with the ever-evolving priorities of these industries.

Badhri is renowned for his prowess in guiding business executives along their transformative journeys, pioneering innovative solutions that catalyze revenue generation for clients, and establishing thought leadership at the forefront of the digital landscape. He collaborates closely with esteemed business and technology leaders, spearheading groundbreaking projects that harness the power of digital and technological disruptions to deliver substantial business value.

In his distinguished career, he has held senior executive positions across an array of industries, spanning business strategy, marketing and partnerships, business consulting and business development. Badhri's expertise transcends sectors, encompassing communications, media, education, technology, manufacturing, insurance, life sciences, retail and consumer goods.

A true global leader, Badhri has assumed leadership roles in the US, the UK and Ireland, and India. His erudition in topics such as data monetization, customer experience and customer centricity within the realm of data and AI has earned him recognition, making him a desired speaker at prestigious industry, client and partner conferences.

Badhri holds a master’s degree in business administration from the Krannert School of Business at Purdue University. He can be reached at Badhrinath.krishnamoorthy@cognizant.com.