Social Media Got You Down? Turn it Off!

This weekend, football teams across England are uniting in a boycott of social media to protest the ongoing abuse that many players receive on these platforms. This is the latest step by players and officials in some of the world’s most popular and high-profile sports leagues to do something about what has become a toxic […]

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What No One in Streaming Services Is Talking About — But Should

Streaming services providers are at a strange intersection in 2021: While the clamor for direct-to-consumer (DTC) content is at an all-time high, profits often remain elusive. The reason: Streaming providers aren’t focused on the right initiatives. Make no mistake that there’s plenty of good news in streaming. The market grew 37% in 2020 amid the […]

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How Life Sciences Can Move to Manufacturing 4.0 While Meeting Market Demands

Most of our life science clients have a vision for using Manufacturing 4.0 — the use of “smart” connected devices to gain more complete, accurate and real-time intelligence about production processes, customers and markets. In life sciences, the goals of Manufacturing 4.0 include speeding delivery of treatments to market, improving production yields, increasing quality and […]

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The Customer Experience Ecosystem, Now in 3D 

Not so long ago, a brand was whatever it could persuade customers to believe it was. Today, a brand is defined by how it makes customers feel as they interact with it — its products, its services and its people. This shift in the customer experience is becoming a critical factor in sorting leaders from followers. […]

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How to Create a Healthcare Experience that Breaks All Boundaries

Today’s healthcare experience should extend beyond the boundaries of any single organization. Consumers expect to receive care almost anywhere; consult health experts through their smartphones; use their wearables and in-home devices as health sensors; and get help from brokerages to manage their health savings accounts. The effects of COVID-19 have amplified these trends, as more […]

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GUEST POST

Want More Success with Your Digital Efforts? Strengthen Your Data Core

Almost everyone in my IT Odyssey interviews expresses certainty that their enterprise finally views data as a corporate asset. I could make a lot of money selling bumper stickers and executive designer T-shirts emblazoned with that catchphrase. But when I ask for the detailed, resourced specifics of what exactly is being done to actively manage […]

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Let’s Use the Pandemic As a Turning Point for Diversity and Gender Equality

Throughout my career, I’ve experienced first-hand how a progressive approach toward diversity and gender equality can deliver vast and unique business benefits. My first job after earning my MBA, for example, was at a German software startup whose progressive outlook on labor practices led us to experiment with everything from part-time work to job sharing […]

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With IIoT, Start with Business Goals, Not Engineering Tasks

Everyone is talking about digital transformation, Industry 4.0 and artificial intelligence (AI). Nobody wants to be left behind. For industrial businesses, this interest often leads to business leaders directing their engineering teams to deliver an industrial Internet of Things (IIoT) solution. But despite all their accomplishments, engineering teams are shutting down IIoT projects at an […]

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