Dena McNulty

Dena is a seasoned strategic marketing professional with 25+ years’ experience. Prior to Cognizant, Dena spent also 15 years at Cisco. She has a deep understanding of high tech and partner marketing, field, advertising, events, online marketing, demand generation, content and overall program/business initiatives. Dena has a detailed understanding of field and strategic partner marketing to achieve overall revenue goals.

Case Study: The Digital Journey for Insurance

How to balance minimizing costs while delivering new products and services to customers is top of mind for every insurance carrier.  While there is no question that digital can help balance the scales, there are still real business challenges to overcome. How did one insurance company accelerate their adoption of digital technologies to advance their […]

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Insurance Innovation for Property and Casualty

Digital changes sweeping through the Property and Casualty insurance industry are enough to keep executives awake at night. New pricing and distribution models! Mass-marketed products are out; personalization is in!  The sharing economy! Usage-based insurance! And all the while, customers are demanding more and more. Many carriers are struggling to adopt the technologies that will bring […]

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